介绍：Find where to get press coverage for your startup
Inês Silva: Thanks @marckohlbrugge for sharing. I agree with you that sending emails to journalists in bulk doesn't work. But this list is a great way to understand how the tech media ecosystem works. Kudos!!
Bas Prass: Just saw @Marckohlbrugge tweeting about this and immediately saw the potential value of an online overview where to get press coverage for your startup. Marc has already proven his value for startups over and over again, for example with his other business Betali.st. Keep it up!
Damjan Pita: This is so good! Thank you @Marckohlbrugge for making this 🙏
This is awesome!
What about adding another column - Alexa Rank?
Chikodi Chima: I applaud the convenience and comprehensiveness of submit.co @Marckohlbrugge. The product categorically answers the questions, "How and where do I publicize my tech?" More important for most founders is "Why?" Without context a list of emails, and even submission guidelines doesn't help startups communicate effectively with reporters. Four years since leaving my staff post at VentureBeat I still get 20-odd media pitches per week, because I was added to a journalist database.
Love this! I think anyone who's ever had to do online PR or marketing has a similar list that they could combine with this to add value (I've suggested quite a few updates already).
I'd it if there was a way to show what individuals are "pitching" in order for those that have made relationships with some of these pubs to share as a find with their existing journalist pals, allowing us to stay engaged between our own pitches, provide some value to journalists and hopefully help other startups to get some visibility for some truly stellar tech (and not just from those that spend big bucks for PR). ProductHunt appears to be gaining traction on that front, but if we had a better way to leverage each our connections, it might result in some big media movement (and a few more success stories).
Violeta Nedkova: So... I tried to scroll down but couldn't. Is it limiting my use of it because I haven't signed up or something? Also, pretty sure Gigaom is dead.
Dereck Breuning: This seems to be offline? 😔 @marckohlbrugge do you have a backup or a link to the spreadsheet. Would love to take a peek! 👀
My thought on regarding the bulk vs. individual contact to publisher - Agree that most effective method is to contact journalist directly to get their startup published, However there are two things need to take note of.
1. Not all founders are seasoned founders and not aware of or have enough contact to reach to the journalists or correct journalist who covers respective product (e.g. some journalists only cover iOS, whereas other android, and so on)
2. Journalist themselves are very busy covering a lot of startup they get through various touch points, so it is always good idea to cover the entire long loop by sending to their official email id they mentioned to receive the pitches, so their colleagues also can take a look to cover your product if it fits what they are looking for.
One can do both simultaneously by reach out to journalist who potentially cover the product as well as cover the long list highlighting your product, any milestone etc to get maximum exposure.
James Lee: Please add www.startuptabs.com to the list
Xavier Castaneda: Thanks for this! As someone who just released an app, The hardest thing is always how to get the word out, where to submit, etc. This will be very useful for first time startups like myself.
Anuj Adhiya: Added to my PR & Press for your Startup collection: http://www.producthunt.com/@anuj...
Bram Kanstein (@bramk): "MVP inspired by Nomad List" - @levelsio you made it man!!
Andy Abramson: Looks like Submit.co is offline or the PH link has died.
Craig Barber: Love the domain name : )
It would be nice to see some real "expected traffic range" also added, now that we can crowdsource it. 'Cos we all know those Twitter numbers doesn't mean anything.
For ex: I submitted on Betalist, couple of weeks back, were on their trending list and got about 634 visits and 194 conversions in about 48 hours (~30% Conversion rate). Oh, and I paid $199.
Pretty sure, real stats like this is with many of us. Would be a good value add.
Joshua Dance: Very cool. Using Rails, just wondering is the spreadsheet functionality home rolled or a gem?
A big supporter of betalist, and great service it provides for the beta products! and also good 6 points mentioned by @marckohlbrugge . For point 1, 2, 3, 4 we started http://www.producthunt.com/posts... which helps to pitch your startup to publishers and also submit your startup details to top startup directories, so both services under one umbrella, saves you tons of time.
here is the link to the curated list of publisher and submission sites you should pitch/submit to (feel free to use it) - http://pitchmantra.com/publisher...
Also, one of the most important part is to ensure that the directory is updated on regular basis, as @v4violetta correctly mentioned, Gigaom is shutdown now.
Burak BUDAK: This is awesome! Thank you.
✎ Espree Devora: Insanely amazing resource. I am always sharing this one with the LA Tech community
@ChuckReynolds: Nice. we all know we've had a less extensive spreadsheet lying around at some point :)
Csaba Kissi: Super collection, keep up it updated please.
Pritish Sanyal: Great Stuff @producthunt
Marc Köhlbrugge ⚡️🔥⭐️:
A few years ago I asked myself the following question: What would I hate for a competitor to do?
I think it's a helpful exercise for entrepreneurs to get a fresh perspective on the business they are building and prevent optimising for a local maximum ( http://en.wikipedia.org/wiki/Hil... ).
As the founder of BetaList one of my fears was that someone would 1) create a list of startup directories that would become the go-to resource for startups, 2) grow their audience, 3) provide founders a paid service to have their startup submitted for them, 4) gain control over an ever-increasing influx of startup submissions, 5) start their own media publication, 6) outcompete my business, BetaList.
So I decided to build that potential competitor myself rather than have someone else do it.
That's what I planned anyway. Halfway through I realised that journalists much prefer direct contact with the founders, and there's not much value in submitting your startup in bulk. It's way more effective to find a few key publications and go for the personal approach.
Still left me with this big spreadsheet and nice domain name though, and there's tons of people asking me for these kind of lists. Especially startups that want to get featured on BetaList, but aren't eligible for one reason or another. We used to send them a Google Doc with a bunch of links, but now we can send Submit.co
That's all :)
soroush ghodsi: I was just wondering if you guys plan to monetize or keep it free for the community!
Marc Köhlbrugge ⚡️🔥⭐️:
@adeletiblier Thanks for the edit suggestions. Will have a look when I'm back home!
As for seeing a list of submissions, that might be something to consider in the future. I wonder though how many people are willing to go through a list of uncurated self-promotional entries.
Another idea might be to flip the concept around. For each publication we could show you who in your network is connected to journalists at the publisher. That way you could reach out to a journalist via your shared connections.
Marc Köhlbrugge ⚡️🔥⭐️:
@crixlet Reason for not partnering was because 1) I like to build a relation with the startups we feature, so having someone else submit the startup go against that, and 2) we already get more submissions than we can comfortably handle so getting even more would only complicate things. (Something we're working on.)
No reason to sweat bullets by the way hehe. For us this is just a quick side project. BetaList remains the primary focus.
@marckohlbrugge So that's why you didn't want to partner with Startuplister :)
But seriously, Great list and thanks for putting it out there for all to use. Since you mentioned a while back that you were working on something similar, I've been sweating bullets.
Dereck Breuning: @marckohlbrugge thanks man! Works now. Great stuff by the way!
Marc Köhlbrugge ⚡️🔥⭐️: @raj_sandhu Thanks! Yeah the site went offline while I was traveling so couldn't immediately fix it. Did indeed get a lot of emails and DM's haha
Raj Sandhu: @marckohlbrugge Figured I'd let you know about the expired SSL. We had the same issue at one of my previous startup and our twitter feed went ballistic with tweets :)
Marc Köhlbrugge ⚡️🔥⭐️: @andyabramson Ran into a server problem while traveling. Working on a permanent fix, but right now it should load if you ignore the SSL warning.
Marc Köhlbrugge ⚡️🔥⭐️: @dereckbreuning Ran into a server problem while traveling. Working on a permanent fix, but right now it should load if you ignore the SSL warning.
Alexandra Stravinsky: @marckohlbrugge Great strategy, Marc! In your case, not only a product is a point of interest, but also a story of its creation. Thank you fo sharing it! :)
Sam Doshi: @marckohlbrugge Just found this -- and boy am I glad I did --- this is a great tool
Marc Köhlbrugge ⚡️🔥⭐️: @konradcaban Ah yes, that might be a nice way to rank these sites! Will consider it for the next update.
Marc Köhlbrugge ⚡️🔥⭐️: @damjanski You're welcome. Figured I'd Do Something Good. 😉
Marc Köhlbrugge ⚡️🔥⭐️: @daniloebs Yep we'll be updating the spreadsheet over time. I decided not to wait though and just release it as is and iterate in public.
Marc Köhlbrugge ⚡️🔥⭐️: @ranjita_rs I've removed Gigaom. Thanks for mentioning it! Best of luck with Pitchmantra. Anything that helps early-stage startups is 👍
Marc Köhlbrugge ⚡️🔥⭐️: @craigjbarber Me too. Acquired it for $750 on Sedo a while back. Thought it was a reasonable price and fits perfectly with the concept.
Marc Köhlbrugge ⚡️🔥⭐️: @joshdance Like Aaron mentioned it's indeed just an embedded Google Doc. Reason for using Rails is because I intended to build something myself, but then later I realized I could just embed the spreadsheet.
Marc Köhlbrugge ⚡️🔥⭐️: @chuckreynolds Feel free to add any missing sites :)
Marc Köhlbrugge ⚡️🔥⭐️: @xcast3d Glad to hear you find it useful. There's still an art to really leveraging a list like this, which I hope to provide some sort of guide for at a later point.
Dani Loebs: @anujadhiya Great collection! Thanks for curating that, Anuj. :)
Marc Köhlbrugge ⚡️🔥⭐️: @alexstrvinsky Thanks for the kind words!
Marc Köhlbrugge ⚡️🔥⭐️: @v4violetta I've removed Gigaom. Thanks for noticing! As for scrolling down I'm not sure what's happening. Have you tried again? What browser and OS are you on?
Marc Köhlbrugge ⚡️🔥⭐️: @ranjita_rs Great points!
Aaron Hanson: @joshdance If you look at source, it's a google doc iframe
levelsio: @bramk hahaha!!
Marc Köhlbrugge ⚡️🔥⭐️: @manikarthik Absolutely. The Twitter followers is just a quick way to differentiate between low and high volume sites, but ease of getting featured, traffic quality, etc are all very important too. Thinking of surveying founders and use aggregate data to determine a score per site.
Marc Köhlbrugge ⚡️🔥⭐️: @basprass Thanks for the kind words and the hunt!
Marc Köhlbrugge ⚡️🔥⭐️: @jleebiz Added!
@marckohlbrugge Wow, that's an exercise from which all startups could benefit. I'm going to try it with the team tomorrow. Great mindset, Marc.
I noticed there were a lot of blank fields. Is this a dynamic list you'll be updating? Thanks for the helpful share!
Ranjita S: @marckohlbrugge @konradcaban - yes that would be great idea. Also if you like you can pull the alexa rank data directly from here - http://pitchmantra.com/publisher... the list is updated as of 1 May 2015.
Marc Köhlbrugge ⚡️🔥⭐️:
@soroushg_ We'll keep the list freely accessible for sure. The idea is that the list is by the community, for the community. We just happened to have kickstarted it.
We might introduce additional, paid options in the future if there's enough interest. No concrete plans for now however.
@konradcaban - wow, just 100 upvotes for this reply,
we did manually searched all 170+ URL Alexa rank :) something new learn today, Thanks a ton
Marc Köhlbrugge ⚡️🔥⭐️: @chikodi Yep. Relevance is key. We still have a long way to go with Submit.co, but the guiding principle is definitely relevance of quantity.
Marc Köhlbrugge ⚡️🔥⭐️: @robingood Added!
Here some data to make your job easier:
1. URL: http://tools.robingood.com
2. Submit page - must register to Submit
3. Twitter username: @RobinGood
4. Twitter followers: 19.5K
5. Alexa Rank: 57,622 http://www.alexa.com/siteinfo/ma...
6. Categories: B2C
7. Regions: USA-Europe - All English-speaking
8. Platforms: Web
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